The folks at Bay Area magazine HYPHEN will place their tongues firmly in cheek Saturday when they crown Mr. Hyphen or “Mister Asian America.” The pageant, a send up of all the Miss Chinatown, Miss Cherry Blossom, Miss Nisei Week and other Asian beauty contests held around the country each year, benefits local charity, non-profit and community service organizations.

From HYPHEN’s press release:

Giving the underrated Asian male his due celebration, Hyphen will invite contestants from Asian American nonprofits all over the country. Comedienne Ali Wong will reprise her role as a MC once again for Mr. Hyphen. Contestants will strut their stuff in fashion, in talent, and in a rousing Q&A – all in the name of winning a donation to their chosen 501(c)3 organization. Rounds will be decided alternately by an audience vote and by an illustrious panel of judges.
The event will act as a promotional opportunity and fundraiser not only for Hyphen (a nonprofit and volunteer organization), but for the organizations from which our contestants come from.

Vying for this year’s coveted tiara are (photo, from top left) Tingwei Lin, representing the East Bay Local Asian Development Corp.; Luke Patterson, Great Leap; Anthem Salgado, Babae; Jeffrey Sichaleune, Midwest Asian American Students Union; Jason Woo, Calif. Dragonboat Assn.; and Billy Yeh, My Sister’s House.

Our money’s on the dude with glasses.

Reigning Mr. Asian America Robin Sukhadia

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